A few weeks ago, we announced that we had entered into a Retail Consultancy Agreement with Aer Lingus. We’ve been busy in the meantime helping to prep the Aer Lingus crew with knowledge on all of the new products that are flying on board as part of the Bia and Boutique selections.

How do we do this? Well, in May, we hosted a retro-themed Crew Training Roadshow with the Aer Lingus team at the Maldron Hotel Dublin Airport. The event introduced Aer Lingus crew to the new onboard product selection that started flying on June 1st as part of their summer menu. And what better way to learn about the new selection than with lots of freebies, tastings and product explanations! A total of 29 suppliers were present at the event to show off the summer product selection.

Organized by our Retail inMotion team, the two day event was a huge success with great feedback from suppliers and crew alike! More than 400 Aer Lingus crew members stopped by to attend the event. Take a look at some of the photos below!